The Challenge
Jenna Rammell and her team are go-getters. They have multiple brands and sites on the web for each of these brands. Our goal was to find a way to bring two brands under the same umbrella and onto the same site. We needed to do this in a way that would not crush the sales of either product.
The Process
The project was completed in several steps. First, we began by asking questions to learn what The Daily Essential Co. site needed to be able to do and how it should look when it was finished. We then provided several rounds of mockups to get the design and layout correct. Once designs were approved we developed the site and tested it in a staging site before publishing the site.
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Nulla consectetur maximus turpis a egestas. Mauris efficitur, ante non bibendum eleifend, diam massa varius ex, non vestibulum risus metus in eros. Proin eu urna vitae ex feugiat interdum. Nunc vel auctor nisi.
New Designs
The Daily Essential Co. got improved functionality and a glow up along the way.
Improved Tracking
We implemented Google Analytics to allow improved tracking. TDE now can see how their marketing affects website sales.
Automated Processes
We implemented automated email nurture campaigns so new customers automatically get welcomed to the brand and start moving towards their next purchase.
“I used to be embarrassed to send my friends and customers to my website. Not anymore! Optimization Labs has given us something we can be proud of.”
Jenna Rammell
Owner
Let’s Build Something Beautiful For You
Whether you need a whole site update or just need to get more sales from a particular part of your site, we have you covered. We’ll build something that looks and works beautifully.
“Optimization Labs was great to work with on this project. They were thorough and provided a beautiful end result. We couldn’t recommend enough.”
Andrew Rammell
Operations Manager